Farm Ville will be partnering with CASCADES FARM and, for the first time ever, will be introducing a sponsored branded in-game crop that will also be available to all farmers.
Cascades Farm, originating in 1972, is one of the country’s leading brands of organic foods, offering more than 80 products from ready-to-eat cereals and granola bars to frozen fruits and vegetables, juice concentrates and fruit spreads. People have enjoyed our great-tasting and convenient organic foods for more than 35 years. The Cascades Home Farm is nestled in the foothills of the breathtaking North Cascades mountain range in western Washington’s Upper Ska git Valley.
The upcoming Farm Ville and Cascades Farm cross promotional event will take place the week of
July 19th through July 26th
*Dates are subject to change without notice.
Cascadian Farm, “a pioneer in the organic food industry” teams up with Farm Ville as a week-long integration, that “will offer players the chance to purchase Organic Blueberries for their farms. In addition, players will receive a variety of other benefits, including coupon offers, organic and green living tips, and the opportunity to build their farm at a rapid speed.”
Key Features of the Farm Ville & Cascades Promotion:
- Organic Blueberries will be the highest Coin and Experience Point (XP) Crop of the Week- During this week-long integration, the Cascades Farm branded crop will be the most profitable Farm Ville crop offered in the game. It will also be available to purchase for all beginner (Level 1) and experienced players. Rumor has it that the Organic Blueberries crop will have Crop Mastery, as there are images of Organic Blueberries Crop Mastery signs.
- Real-Life Farm Goes Virtual- The brand will recreate the real Cascades Farm, located in the Upper Ska-git Valley of Washington’s North Cascade Mountains, as a virtual farm in Farm Ville. Users can request to be the farm’s neighbor by “friend-inf” Farmer Joe Cascades online at Face book at: http://www.facebook.com/farmerjoecascadian and by using the Farm Ville application to become his neighbor in-game.
Marketing Manager of Cascades Farm, Tim Golds-mid, explains “Given our heritage of engaging consumers to increase awareness and support for organic farming and the organic lifestyle, partnering with Farm Ville was a natural fit for Cascades Farm. We’re excited to have the opportunity to partner with a leader in the online gaming world and offer unique ways for new and existing consumers to become involved with the brand.”
Vish Makhijani, Zynga’s Senior Vice President of Business Operations said, “When deciding on our first branded crop integration, we wanted to offer our users a unique opportunity that would benefit their gaming experience and add value to their lives both on and offline. Cascades Farm perfectly aligned with our vision and what the Farm Ville game represents.”
As we learn more details about this upcoming promotion we will be sure to share with you on FarmVille Freak!
Are you excited about this Farm Ville-Cascades Farm collaboration? Will you participate?
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